Position : Head of Business Segments Department : Segments Division : Marketing
In this challenging role, you will oversee, lead and motivate the Business Segment team to solicit new business and / or retain and penetrate existing business. You will be involved in developing 4P marketing strategy for this segment. You will be in charge of developing activities relating to product & pricing, periodic roadmaps for products and services, channel and communication aspects of the Business Segment
KEY RESPONSIBILITIES:
- Formulate competitive framework and market strategy for the business segment
- Strategically conduct scenario planning along with pricing & forecasting for different market offers of Business Segment
- Set goals for business segment and strategically develop programs to meet these goals
- Develop periodic roadmaps for products and services
- Sustain and penetrate market share and growth for the assigned market
- Identify business opportunities within business segment Markets
- Graduate/Masters, preferably in business from a reputed university
- Must have 7 years relevant experience preferably in telecom/FMCG industry involved in formulating strategy, setting direction and driving results
- Thorough understanding of the market and business
- Proven ability to integrate marketing strategies and programs across multiple sectors
- Solid analytical and strategic thinking required with exceptional organization, communication and presentation skills
- Highly collaborative with ability to effectively interact with all levels within the organization.
- Strong understanding of Telco Market